Be a director of life
哈你 - 做生活的导演
HANI App is a short video social app produced by MOMO (Hello Group), focusing on AR video shooting and sharing. At the early stage of the product creation, a logo program was explored. All the solutions were centered around the camera element to highlight the product's role in video creation and socialization. Through the colorful visual style, HANI App conveys the unique vitality of HANI App as an innovative generation of video tools, and attracts young users to participate in the creation and sharing of creative videos.
HANI App 是陌陌（挚文集团）出品的一款短视频社交应用，主打 AR 视频拍摄与分享。在产品创立初期，进行了标识方案的探索。所有方案都围绕摄像机元素进行展开，以突显产品在视频创作和社交领域中的角色属性。通过缤纷多彩的视觉风格，传达出 HANI App 作为创新一代视频工具的独特活力，并吸引年轻用户参与创意视频的创作与分享。
Be a director of life
哈你 - 做生活的导演
HANI App is a short video social app produced by MOMO (Hello Group), focusing on AR video shooting and sharing. At the early stage of the product creation, a logo program was explored. All the solutions were centered around the camera element to highlight the product's role in video creation and socialization. Through the colorful visual style, HANI App conveys the unique vitality of HANI App as an innovative generation of video tools, and attracts young users to participate in the creation and sharing of creative videos.
HANI App 是陌陌（挚文集团）出品的一款短视频社交应用，主打 AR 视频拍摄与分享。在产品创立初期，进行了标识方案的探索。所有方案都围绕摄像机元素进行展开，以突显产品在视频创作和社交领域中的角色属性。通过缤纷多彩的视觉风格，传达出 HANI App 作为创新一代视频工具的独特活力，并吸引年轻用户参与创意视频的创作与分享。
Be a director of life
哈你 - 做生活的导演
HANI App 是陌陌（挚文集团）出品的一款短视频社交应用，主打 AR 视频拍摄与分享。在产品创立初期，进行了标识方案的探索。所有方案都围绕摄像机元素进行展开，以突显产品在视频创作和社交领域中的角色属性。通过缤纷多彩的视觉风格，传达出 HANI App 作为创新一代视频工具的独特活力，并吸引年轻用户参与创意视频的创作与分享。